Jay Cameron

GTM Strategist | VP, Product Marketing | Founder of Launchera.ai | Product Marketing Alliance Ambassador

5.0(1 review)

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Ask me about

Helping B2B tech companies and AI startups turn complex products into clear, compelling growth stories through modern product marketing, positioning, and AI-powered GTM strategy.
Schulich MBA and VP of Product Marketing at Diligent, leading global GTM for risk, governance, audit, and cybersecurity solutions. Founder of Launchera, an AI-powered product marketing consultancy helping startups sharpen positioning, launch products, and scale faster.
Frequent speaker on AI, product marketing, cybersecurity, and GTM strategy, and proud Product Marketing Alliance Ambassador.

Areas of expertise

Product MarketingGo-to-Market StrategyAI in Marketing

About my work

Award-winning product marketing leader, Schulich MBA, and VP of Product Marketing @ Diligent, leading global GTM for risk and cybersecurity solutions. Founder of Launchera, helping tech startups position, launch, and scale through AI-powered product marketing. Product Marketing Alliance Ambassador and frequent speaker on AI, GTM, and modern product marketing.

Experience

Vice President, Product Marketing

Current

Diligent2026-03-01 – Present

Lead global go-to-market strategy for Diligent's risk management and cybersecurity solutions.

Founder

Launchera2025-11-01

Help tech startups position, launch and scale using AI-accelerated product marketing and GTM strategy.

Product Marketing Ambassador

Product Marketing Alliance2026-02-01

Speaker and content developer.

Reviews

AnonymousJune 2026

Jay was excellent. He took the time to actually look at what we'd built and gave sharp, candid feedback on our messaging and positioning, including a few persona-specific landing page ideas I hadn't considered. Practical, generous with his time, and clearly knows GTM cold. Came away with a concrete direction and a few ideas I'm already acting on. Highly recommend for any technical founder trying to translate what's in their head into something the market understands.